IT

CSO — CONTRACT SALES ORGANIZATION

The scientific information network, outsourced. Without the fixed costs of an in-house structure.

Contract reps of proven experience, rooted in the territory.

When the in-house network is not the right answer.

Building and maintaining an in-house rep network means high fixed costs, staff management, training, regulatory updating. It is not always the right choice: for a launch, temporary coverage, a specific therapeutic area or a territory to garrison without weighing down the structure, a contract network is more efficient.

The Contract Sales Organization is a company that provides third-party scientific information activities, in compliance with the rules: a network of reps operating in the field on behalf of the pharmaceutical company, which buys the service, it does not hire the staff.

What Merqurio does

Merqurio provides a CSO made up of reps of proven experience, distributed and rooted across the entire national territory.

Careful selection of reps

In compliance with Legislative Decree 219/06, not only on experience and competence, but on relationship skills, with consolidated loyalty among GPs, gynaecologists, dentists, geriatricians and pharmacists, and knowledge of the territory of competence.

Service-oriented, not just product-oriented

The rep is trained to be a support to information, not a mere vehicle for messages.

Multichannel integration

The network operates simultaneously online, by phone and in the field, in a single system coordinated in closed loop.

Compliance and pharmacovigilance

Adherence to Italian legislation, medical direction, inclusion of reps in the company's pharmacovigilance process.

When it helps

You have a launch to cover

A contract network garrisons the territory in the critical months without permanent fixed costs.

You want to reduce network management costs

Outsourcing externalises management and staff while maintaining coverage.

You need to garrison a specific therapeutic area

Reps selected and loyal on the right targets.

You want flexibility

Size the network to the need, without permanent structural constraints.

Assets

Many offer contract networks. Few build them on a history of scientific information and a proprietary database.

Merqurio selects reps on relationship skills as well as competence, roots them in the territory, coordinates them in closed loop between field and remote, and integrates them into the pharmacovigilance process. The network is not a list of people: it is a service system.

The difference is not supplying reps. It is selecting them on relationship skills and coordinating them in a system.

Do you want an effective scientific information network, without the costs of an in-house structure? Let's talk.

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