Urgent safety communications. Where timing, accuracy and traceability are critical.
When doctors need to be informed quickly, the process must be impeccable.
A DDL is a regulated communication, not an email.
The Dear Doctor Letter — a direct communication to healthcare professionals on safety issues or important changes relating to a drug — is a regulated obligation: it must reach the right recipients, within the right timeframes, with accurate content and documented proof of delivery. In this context, certified compliance is often a contractual prerequisite.
It is not a mass mailing: it is a process where every phase — targeting, delivery, tracking, reporting — must be controlled and demonstrable.
Merqurio manages Dear Doctor Letters as a structured, end-to-end process.
Precise identification of the healthcare professionals to reach, on the profiled proprietary database.
Delivery of the communication through the appropriate channels, with delivery confirmation.
Documentation of the sending and delivery, to demonstrate that the communication took place.
Delivery reporting in support of regulatory obligations.
A process that ensures delivery to the right recipients within the right timeframes.
Documented tracking in support of compliance.
Precise targeting on the profiled database.
Documentation in support of regulatory obligations.
A DDL requires two things together: a precise database to reach the right recipients and a traceable process to prove it. Merqurio has both.
The proprietary database — 300,000 professionals, 250,000 doctors — profiled and updated, enables correct targeting; the ISO 9001 and ISO 27001 certified processes guarantee traceability. Compliance is not declared: it is certified.
